Possibly the most mispronounced name in the music industry today, Bon Iver, formed in 2007 by lead singer and guitarist Justin Vernon. The project started in Eau Claire, Wisconsin. Originally a solo project of Vernon’s, the band grew to include various members.
The name is a play on the french phrase bon hiver, meaning “good winter”. The phrase is said after the first snowfall of the year, in the hopes that it will be a good winter.
After his previous project, DeYarmond Edison, concluded, Vernon secluded himself in a cabin in Northern Wisconsin. During his time there, he wrote and recorded Bon Iver’s first album For Emma, Forever Ago. It was released in 2007. The album was released to critical acclaim, and eventually would gain a gold certification by the RIAA. The success of the album brought Vernon into the spotlight.
The follow up to For Emma, Forever Ago was released in 2011 and was called Bon Iver, Bon Iver. It was universally acclaimed, was noted as being one of the year’s best albums. The record debuted at #2 in the United States, and the album has since gone on to sell 500,000 copies in the United States, earning a gold certification by RIAA.
In 2012, Bon Iver won two Grammy Awards. The band won the awards for Best New Artist and Best Alternative Music Album.
All of Bon Iver’s material has been released through Jagjaguwar Label, based in Bloomington, Indiana.
The band’s musical style is very unique in today’s day and age. The sound is very diverse. Acoustic guitars paint a beautiful folk sound. Soft bass guitar is the foundation of the melody. Various instruments accent the sound including: horns, violins, keyboards, and varied percussion.
Lyrically, Vernon takes a transcendental approach. Topics discussed in lyrics are magnificence, nature, love, and humanity.
Vernon’s vocal style draws from classic soul and funk singers. Vernon’s voice is full of emotion. The singer is particularly known for his falsetto voice.
According to genre, the band is usually classified as indie folk. They have also been described as folk rock, baroque pop, and soft rock.
Bon Iver has been at the forefront of alternative music, and will continue to be for quite some time.